The Psychology of Color [Infographic]
What we think about color, especially what we think subconsciously about color, affects us as humans. Humans, in general, are visual beings. The psychology of color is the study of hues as a determinant of human behavior.
Do you feel anxious or uplifted in a yellow room? Or, do you feel calm in a blue room? Artists, graphic designers, and interior designers already know that color can dramatically affect moods, feelings, and emotions.
Do you know that in 1666, the well-known English scientist Sir Isaac Newton established that pure white light passes through a prism, it separates into all of the visible colors? Newton’s discoveries also show that each color is made up of a single wavelength and therefore, separation into other colors does not take place.
Another interesting fact is that while our noses and ears are inferior to most animals, our color vision is greater than just about every other species on earth? Our brain uses 30% of its capacity to process visual input. That’s ten times as many neurons than our brains use to hear a sound.
It’s no small wonder that colors have a huge impact on the human existence. The psychology is fascinating because it affects mood and actions of people when people view particular colors. Our intimate environment is so important to our well-being that it’s important that we continue to learn about color and how it affects us as human beings.
In this post, I’ve inserted this infographic for your education and enjoyment! 🎨
Courtesy of NowSourcing, Inc